§ BDC STANDARD

Born from the crash lab, goes wherever you go.

​

The world of crash testing lives behind a wall that most people never see. But what happens in the crash lab meets everyone in their daily lives - every drive, every mile.

 

We broke through that wall to spark conversations about road safety in a new way. Every tee in this collection features a tag made of airbag material sourced from official crash tests - proof that this world isn’t as far away as it seems.

 

The Federal Motor Vehicle Safety Standards set the minimum level of safety performance for all vehicles in the US. 

​

The BDC STANDARDS set the way we move through the world. 

​

This collection - § BDC STANDARD - carries them with you.